Addeo, Edmond G. & Burger, Robert E.: EgoSpeak: Why No One Listens to You (Bantam Books, NY; 1978). Classification of different types of "Speak," for example, "JobSpeak," "BabySpeak," etc. How to improve your communication ability.
Aguayo, Rafael: Dr. Deming: The American Who Taught the Japanese About Quality (Carol Publishing, NY; 1990). Comprehensive introduction to Deming's management philosophy and practice. The Deming management philosophy contains some of the most advanced management principles I have come across.
Alinsky, Saul D.: Rules for Radicals: A Pragmatic Primer for Realistic Radicals (Random House, NY; 1972). Practical, down-to-earth advice for radicals wanting to organize movements. Recommended.
Arden, Lynie: The Work-At-Home Sourcebook (Live Oak Publications, PO Box 2193, Boulder, CO 80306; Fourth Edition; 1992). Already, 40 million Americans work at home. This number is growing by almost 20% per year. Eventually, as much as three-quarters of the work done in the U.S. could be done at home. This book constitutes a comprehensive resource guide for home-based work and business opportunities.
Barker, Joel Arthur: Future Edge: Discovering the New Paradigms of Success (William Morrow, NY; 1992). Our organization is attempting to bring about a paradigm shift - "a change to a new game; a new set of rules" - our "Principles for Civilization." Barker provides the dynamics of how such paradigm shifts occur. Who instigates such paradigm shifts? How do they do it? What are the roles of leaders and managers related to paradigm shifts? Highly recommended.
Beck, Aaron T., M.D.: Cognitive Therapy and the Emotional Disorders (New American Library, NY; 1976). How to get control of your emotions. Highly recommended.
Bennis, Warren & Nanus, Burt: Leaders: The Strategies for Taking Charge (Harper & Row, NY; 1985). An attempt - in my opinion, successful - to formulate a general theory of leadership. A leader formulates an inspiring vision; communicates that vision effectively; generates trust in himself or herself, the vision, and the organization; regards the activity of leadership as a means for self-development.
Brothers, Dr. Joyce: How to Get Whatever You Want Out of Life (Random House, NY; 1978). Superb advice and skills for increasing your personal power. A range of psychological principles you can apply.
Brown, Barbara, B.: Supermind: The Ultimate Energy (Harper & Row, NY; 1980). Wake up the power of your mind.
Clance, Dr. Pauline Rose: The Impostor Phenomenon: Overcoming the Fear that Haunts Your Success (Peachtree Publishers, Atlanta, GA; 1985). Important for anyone who feels he or she is an impostor when successful.
Comfort, Alex: Authority and Delinquency: A Study in the Psychology of Power (Sphere Books, London;1970).
"The government of a modern industrial state, backed by the police, army, the media of communication, wields powers undreamed of one hundred years ago.
The abuse of these powers by political opportunists, gangsters, psychopaths and authoritarian cliques pose a far more serious threat to society than the ordinary criminal."
Cooper, Dr. Morton: Change Your Voice Change Your Life (Harper & Rowe, NY; 1985). Practical exercises for improving your voice. Highly recommended.
Craig, James H. & Marguerite: Synergic Power: Beyond Domination and Permissiveness (Proactive Press, P.O. Box 296, Berkeley, CA 94701; 1979). One of the most important books on humane power, as opposed to coercive power. Highly recommended.
Dowling Colette: The Cindarella Complex: Women's Fear of Independence (Simon & Schuster, NY; 1981). For women to understand and overcome their dependence on men. For men to understand how the same principles apply to their dependence on big-daddy government. Highly recommended.
Drexler, K. Eric: Engines of Creation: The Coming Era of Nanotechnology (Anchor Press, NY; 1986). "Nanotechnology" is the science and engineering of the very small - the domain of machines that manipulate matter at the molecular and atomic levels. Profound implications for knowledge, communication, computing, engineering, health, longevity, and even biological or physical immortality.
Dyer, Dr. Wayne, W.: Your Erroneous Zones (Sphere Books, London; 1977). Excellent advice on improving the power of your choices. Dyer: "You are the sum total of your choices." Highly recommended.
Eisen, Jeffrey, Ph.D.: Powertalk!: How to Speak It, Think It, and Use It (Simon & Schuster, NY; 1984). Increasing your power through the way you talk. Recommended.
Elgin, Suzette Haden: The Gentle Art of Verbal Self-Defense (Prentice-Hall, NJ; 1980). Strategies and tactics for defending yourself against verbal attacks. Highly recommended.
Emery, Stewart: The Owner's Manual for Your Life: The Book You Should Have Gotten at Birth but Didn't (Doubleday, NY; 1982). An outstanding book about fear, power, and love.
Erikson, Erik H.: Gandhi's Truth: On the Origins of Militant Nonviolence (Norton, NY; 1969). A penetrating analysis and biography of Mohandas Gandhi.
Fensterheim, Herbert, Ph.D. & Jean Baer: Stop Running Scared! Fear Control Training: The New Way to Conquer Fears, Phobias and Anxieties (Dell Publishing, NY; 1977). Comprehensive analysis of fear. How to overcome specific fears.
Fleet, James K. Van: Miracle People Power (Parker Publishing, NY; 1975).
"When you know and understand the innermost needs and desires that motivate people to do what they do, when you make every effort to help them fulfill those needs and desires, you'll gain miracle power with people that seems to work just like magic for you." Highly recommended.
Freeman, Dr. Arthur & DeWolf, Rose: The 10 Dumbest Mistakes Smart People Make and How to Avoid Them (Harper Collins, NY; 1992). Excellent identification of types of mistakes many of us make. Can increase your power. Recommended.
Gabor, Andrea: The Man Who Discovered Quality (Penguin, NY; 1990). The management philosophy of W. Edwards Deming, the main inspiration behind the quality revolution in Japan. How Deming's principles were implemented in major U.S. corporations such as Ford, Xerox, and GM.
Glass, Lillian, Ph.D.: Talk to Win: Six Steps to a Successful Vocal Image (Putnam Publishing, NY; 1987). Emphasizes the importance of effective voice. Exercises for improving vocal image. Highly recommended.
Glasser, William, M.D.: Control Theory: A New Explanation of How We Control Our Lives (Harper & Rowe, NY; 1985). Control and power are closely related. A very important book for increasing personal control, hence personal power. Highly recommended.
Glasser, William, M.D.: Positive Addiction (Harper & Rowe, NY; 1985). An excellent starting book for increasing personal power. Highly recommended.
Hagberg, Janet O.: Real Power: The Stages of Personal Power in Organizations (Winston Press, MN; 1984). Important formulas for acquiring and increasing power. Highly recommended.
Hawken, Paul: Growing a Business (Simon & Schuster, NY; 1987). While in his twenties, Hawken started Erewhon, which became the largest distributor of natural foods. Says Hawken:
Heinlein, Robert A.: Take Back Your Government!: A Practical Handbook for the Private Citizen Who Wants Democracy to Work (Baen Publishing, NY; 1992 - first published in 1946). Contains important practical advice that can be adapted for use by Human Power Groups.
Helmstatter Shad: Choices (Pocket Books, NY; 1990). How to improve your ability to choose. Highly recommended.
Helmstatter Shad: Finding the Fountain of Youth Inside Yourself (Pocket Books, NY; 1991). To increase your youthfulness, vitality, and health. Highly recommended.
Helmstatter Shad: The Self-Talk Solution (Pocket Books, NY; 1988). Important principles of personal programming. Highly recommended.
Helmstatter Shad: What to Say When You Talk to Yourself (Pocket Books, NY; 1982). Discover your negative programs and replace them with positive programs. Highly recommended.
Hutchison, Bruce, Ph.D.: Psycho-Logic: How to Take Charge of Your Life (Prentice-Hall, NJ; 1983). Excellent for discovering personal illogical "psycho-logic" and replacing it with logical "counter-logic." Highly recommended.
Jaynes, Julian: The Origin of Consciousness in the Breakdown of the Bicameral Mind (Houghton Mifflin, Boston; 1990 - originally published in 1976). In my opinion, the most important book on psychology ever written. Explains where human consciousness came from, how it developed, and where it is now - why most humans still crave "external authorities."
Kawasaki, Guy: Selling The Dream: How To Promote Your Product, Company, or Ideas - and Make a Difference - Using Everyday Evangelism (Harper Collins, NY; 1991). A former Apple Computer executive - who played a major role in the development of the Macintosh computer - explains how a vision or dream is spread through "everyday evangelism." Includes the "Macintosh Product Introduction Plan."
Kiley, Dr. Dan: The Peter Pan Syndrome: Men Who Have Never Grown Up (Corgi Books, London; 1983). For men who haven't grown up and women who want to help their men grow up.
Koch, Adrienne: The Philosophy of Thomas Jefferson (Quadrangle Books, Chicago;1964). Reveals Jefferson as a true "renaissance man." His theory of "wards" - small self-governing areas - is relevant to my idea of Human Power Groups.
Kolbe, Kathy: The Conative Connection: Uncovering the Link between Who You Are and How You Perform (Addison-Wesley Publishing, MA; 1990). How to develop your conative mind - the part of your mind that determines what you naturally do and don't do, and how you naturally do things. The four "action modes." Crucial for placing people in the right jobs and setting realistic expectations. Highly recommended.
Kuhn, Thomas, S.: The Structure of Scientific Revolutions (University of Chicago Press, Chicago; 1970). One of the most influential books of the century. The popularizer of the "paradigm" idea.
Lancaster, Don: The Incredible Secret Money Machine (Howard W. Sams, 4300 West 62nd St., Indianapolis, IN 42268; 1980). Unconventional advice for starting your small private business. Provides very useful guidelines for entrepreneurs of the new real free-enterprise economy:
"Your own trip has to be the absolute center of everything you do, everything you work with, and everything you believe in. Doing it has to be much more important to you than making money, more important than worrying about what people think, and more important than behaving, competing, or complying the way others think you should."
Lane, Rose Wilder: The Discovery of Freedom: Man's Struggle Against Authority (Arno Press & The New York Times, NY; 1972 - first published in 1943). Must reading for anyone who wants to discover that he or she is free. Lane wrote:
"The great majority of human beings on earth believe today that a superhuman Authority controls human beings.(Of course, there are impostors or hucksters who masquerade as "Authority." And the impostors or hucksters hire agents called "police," who might shoot you if you oppose them.)
Italians call this pagan god Immortal Italy. Germans call it The German Race. Communists begin to believe that History is its name; that history is not a mere record of men's acts, but a power that control's men's acts...
Experience contradicts this pagan superstition. Whatever the intangible Authority is called, it can not be seen nor felt nor smelled nor heard. When a man musters courage to act against or without its control, it does not strike him dead. It does nothing whatever."
Lynch, Dudley & Kordis, Paul L.: Strategy of the Dolphin: Scoring a Win in a Chaotic World (William Morrow, NY; 1988). Important business and management principles. Highly recommended.
Nadler, Gerald & Hibino Shozo: Breakthrough Thinking: Why We Must Change The Way We Solve Problems, And The Seven Principles To Achieve This (Prima Publishing, PO Box 1260GN, Rocklin, CA 95677; 1990). A brilliant synthesis of the principles the most effective problem-solvers use. Why organizations - particularly governments - can't solve problems. "Individual human brainpower is the world's most valuable resource."
Rand, Ayn: The Virtue of Selfishness (New American Library, NJ; 1964).
"It is not a mere semantic issue nor a matter of arbitrary choice. The meaning ascribed in popular usage to the word "selfishness" is not merely wrong: it represents a devastating intellectual "package-deal," which is responsible, more than any other single factor, for the arrested moral development of mankind."
Ries, Al & Trout, Jack: Horse Sense: The Key to Success Is Finding a Horse to Ride (McGraw-Hill, NY; 1991). A most important "success book." According to Ries and Trout:
"The purpose of this book is to shake you out of your concentration on yourself. We think you need to open your mind to the outside world. You need to search for success outside of yourself. This book will describe some of the people, places, things, and ideas where you can find it.
Losers look inside themselves for the key to success when success is all round them, needing only an open mind and a keen eye.
Winners look to others to make then successful. You have to know where to look and what to look for."
Ries, Al & Trout, Jack: Positioning: The Battle For Your Mind (Warner Books, NY; 1986 - first published in 1981). A marketing classic. How to get your company and your product "in the mind" of your customer. Down-to-earth. Highly recommended.
Ringer, Robert J.: Million Dollar Habits (Wynwood Press, NY; 1990). A systematic formulation of Ringer's success principles.
Robbins, Anthony: Unlimited Power (Ballantine Books, NY; 1986). Loaded with power and success principles. Highly recommended.
Rogers, David J.: Fighting to Win: Samurai Techniques for Your Work and Life (Doubleday, NY; 1984). Important Samurai power principles. Highly recommended.
Ropp, Robert S. de: Warrior's Way: The Challenging Life Games (Dell Publishing, NY;1979). Autobiography of a "truth seeker." Important power principles for different styles of warriors.
Rusk, Tom, M.D.: Mind Traps: Change Your Mind Change Your Life (Price Stern Sloan, Los Angeles; 1988). The most important key to overcoming your "wimp." Identifies self-doubt as the root of all evil. Easy to read, understand, and apply.
Seabury, David: The Art of Selfishness (Simon & Schuster, NY; 1978 - first published in 1937).
"The next step in human progress is to dump the load of sanctified idiocy we miscall our moral values, and accept the principles of nature...
We've given up superstition in the physical area. But if you mention to a fear-ridden follower of the conventions the thought of discarding the sanctions of the Dark Ages, ideals of conduct that came into being when it was considered a sin to unravel the mysteries of life, you shock his sensibilities...
This was once the attitude toward matters of science as well. It still dominates in economics and the law."
Seligman, Martin E.P.: Helplessness: On Depression, Development, and Death (W.H. Freeman, NY; 1975). Theory of helplessness and depression, and cure for both.
Seligman, Martin E.P., Ph.D.: Learned Optimism (Alfred A. Knopf, NY; 1991). The second most important key to overcoming your "wimp." Describes the essential differences between optimists and pessimists. Both optimism and pessimism are learned habits of behavior. Contains simple exercises for learning optimism.
Senge, Peter M.: The Fifth Discipline: The Art and Practice of the Learning Organization (Doubleday, NY; 1990). Among the most important management principles I know of. Essential reading for Human Power Group leaders. Highly recommended.
Sharp, Gene: Gandhi as a Political Strategist - with Essays on Ethics and Politics (Porter Sargent Publishers, Boston; 1979). A comprehensive analysis of Gandhi's philosophy, strategy, and tactics.
Sharp, Gene: The Politics of Nonviolent Action - Part One: Power and Struggle (Porter Sargent Publishers, Boston; 1973). A classification of the nature of political power and what can be done about it.
Sharp, Gene: The Politics of Nonviolent Action - Part Two: The Methods of Nonviolent Action (Porter Sargent Publishers, Boston; 1973). A classification and description of the nonviolent methods for opposing political oppression.
Sharp, Gene: The Politics of Nonviolent Action - Part Three: The Dynamics of Nonviolent Action (Porter Sargent Publishers, Boston; 1973). A classification and description of the dynamics and strategies for opposing political oppression. Overcoming helplessness and becoming personally powerful.
Sher, Barbara: Wishcraft: How to Get What You Really Want (Ballantine Books, NY; 1979). A superb practical guide to help you find your goals and make your dreams come true. How to create a support system, often vital to success. Extensive list of resources.
Smith, Dr. Manuel J.: Kicking the Fear Habit: Using Your Automatic Orienting Reflex to Unlearn Your Anxieties, Fears and Phobias (Bantam Books, NY; 1978). Analysis of fears and phobias and how to handle them.
Toffler, Alvin: Powershift: Knowledge, Wealth, and Violence at the Edge of the 21st Century (Bantam Books, NY; 1991). Violence, money, and knowledge as sources of power. Force or violence or coercion used to be the dominant source of power. Then money became the dominant source. The new dominant source of power is knowledge. This is the "powershift." The power of the future will belong to those best able to apply knowledge. Highly recommended.
Uris, Auren: The Mastery of People (Prentice-Hall, NJ; 1964). Important principles to increase your power in dealing with others. Highly recommended.
Walton, Mary: The Deming Management Method (Perigree Books, NY; 1986). Thorough rendition of Deming, the man, his mission, and his method. The Deming management philosophy contains some of the most advanced management principles I have come across.
Weinberg, Dr. George: The Projection Principle (St. Martin's Press, NY; 1988). "A projection is anything a person reads into another and sees as if it were there when it is not." How to get others to perceive you more accurately. If people see you for less than you really are, it tends to reduce your power. Highly recommended.
Wing, R.L., Translator: The Tao of Power: A Translation of the Tao Te Ching by Lao Tzu (Doubleday, NY; 1986). The most useful rendition of the Tao Te Ching I've come across. Good commentaries.
Zuker, Elaina: The Seven Secrets of Influence (McGraw-Hill, NY; 1991). If there is a technology of how to influence then this is it. Highly recommended.
Zunin, Leonard, M.D,: Contact: The First Four Minutes (Ballantine Books, NY; 1972). A technology for creating good first impressions, Highly recommended.
"There must be, I thought, there ought to be, a different kind of profit, the kind that gives people a way to make a living doing what they enjoy, enables them to live free in their hearts. It is the rarest kind of profit, the gift of life, energy runaround, cosmic profit - the sense of being restored and excited and energized, rather than drained, by a day's work."
Sinetar, Marsha: Do What You Love, The Money Will Follow: Discover Your Right Livelihood (Paulist Press, NY; 1987).
"Our right work is just as important to personality health and growth as the right nutrients are for our bodies. ...[N]inety-five percent of America's working population do not enjoy the work they do."
Laut, Phil: Money Is My Friend (Trinity Publications, 1636 N. Curson Ave, Hollywood, CA 90046). Exposes money myths. Affirmations. Inspired by Leonard Orr, founder of "Rebirthing."
"Financial Freedom is when you never do anything that you don't want to for money and you never omit doing something that you want to do because of lack of money. Another way of describing the condition of financial freedom is that money works for you, instead of you working for money."
Gillies, Jerry: Moneylove: How to Get the Money You Deserve for Whatever You Want (Warner Books, NY; 1978).
"Wealth is attracted to the person who is emotionally and intellectually ready to accept it, expect it, and enjoy it. Poverty consciousness will overwhelm you if you don't have a personal program for prosperity."
Steward, Hal D.: Money Making Secrets of the Millionaires (Parker Publishing, N.Y. 1972). Powerful set of money-making and success concepts and principles. Biographical.
Phillips, Michael: The Seven Laws of Money (Random House, NY and Word Wheel Books, Menlo Park, CA; 1974).
"My understanding of the First Law of Money [money will come when you are doing the right thing] is that a person's focus must be on his passion. He must be able to integrate who he is with what he is doing, see his project as a whole, and do his work systematically in order to legitimately expect the money to take on its secondary "helping" role."
Patent, Arnold M.: You
Can Have It All: The Art of Winning the Money Game and Living
a Life of Joy (Money Mastery Publishing, Box 336, Piermont,
NY 10968; 1984).
Powerful concepts and principles for mastering money
and life in general. Inspired by Leonard Orr, founder of "Rebirthing."
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